Pavel Is Using the Story Line Approach in His Presentation

question 70

Multiple Choice

Pavel is using the story line approach in his presentation.He says that the coffee shop chain he works for faces the challenge of improving its customer service orientation and presents the goal of improving the customer satisfaction rating from 80 percent to more than 95 percent.What aspect of a business story does this represent?

• A) the plot
• B) the setting
• C) the characters
• D) the resolution
• E) the moral or lesson

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