Gemma Is Writing a Business Proposal That Suggests Taking a Customer

question 7

Multiple Choice

Gemma is writing a business proposal that suggests taking a customer satisfaction survey. Which of the following actions will make it more likely that Gemma's proposal will succeed?

• A) negotiating some details verbally with decision makers before writing the proposal
• B) focusing mostly on the philosophy behind the idea
• C) avoiding including distracting details such as timelines or required resources
• D) using a factual rather than persuasive structure
• E) avoiding mention of budget until after the general idea is approved

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Definitions:

CarMax

An American used car retailer known for a no-haggle buying and selling process, offering a large inventory of vehicles.

No-Haggle

A sales strategy where the seller sets a fixed price for a product or service, eliminating negotiation on the price.

Sales Policy

A set of guidelines and directives that govern how sales operations and activities are conducted within an organization.

Retail Sales

Transactions of goods or services purchased directly by the end consumer from outlets, reflecting the overall demand and economic condition in the retail sector.