At Glaciers, Inc

question 70

Multiple Choice

At Glaciers, Inc., the management wanted to introduce a new medical insurance program for its employees. They appointed Laura to analyze the pros and cons of the idea. Laura conducted thorough research and prepared a report based on her findings. Before doing any writing, she stated her view in a short, memorable statement of less than 15 words, known as a(n)

• A) call to action.
• B) primary message.
• C) thesis statement.
• D) overarching theme.
• E) supporting sentence.

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Definitions:

Print Text

Text that is printed on paper or another tangible medium, as opposed to digital or electronic text.

Online Text

A digital form of written content accessible through internet platforms.

Email Formality

The level of professionalism and adherence to traditional standards of etiquette observed in email communication.

Text Messaging

The process of electronically exchanging brief messages, usually between two cell phones.