____________ Are Services Sold at Less Than Full Cost to Attract

question 4

Multiple Choice

____________ are services sold at less than full cost to attract customers, who will then be tempted to buy profitable service offerings from the same organization in the future.

• A)Benign followers
• B)Unit packages
• C)Loss leaders
• D)Cost providers
• E)Contracts

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Definitions:

Behaviour

What people actually do that can be objectively measured.

Legitimised

Made acceptable, lawful, or officially approved, often in a social, legal, or moral context.

Enshrined

Describes something that is preserved or cherished as if sacred, often in reference to principles, rights, or values embedded within legal or moral codes.

Prejudices

Preconceived opinions that are not based on reason or actual experience, often leading to biased attitudes towards individuals or groups.