From 1970 to 1998 the U.S.dollar

question 71

Multiple Choice

From 1970 to 1998 the U.S.dollar

• A)gained value compared to the Italian lira because inflation was higher in the U.S.
• B)gained value compared to the Italian lira because inflation was lower in the U.S.
• C)lost value compared to the Italian lira because inflation was higher in the U.S.
• D)lost value compared to the Italian lira because inflation was lower in the U.S.

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Definitions:

Source Factor

Elements related to the origin or communicator of a message that affect its persuasiveness or the audience's response.

Persuasibility

The extent to which an individual is susceptible to being persuaded or influenced by arguments or messages.

Persuasive Communications

Messages designed to influence or alter the audience's beliefs, attitudes, intentions, motivations, or behaviors.

Message Content

Message content refers to the actual information, ideas, or themes conveyed in a communication act, regardless of the medium used.