Examlex
An increase in a country's real interest rate reduces that country's net capital outflow.
Product Repositioning
The strategic process of changing a product's place in the market by altering its image, target audience, or distinct features.
Trialability
A characteristic of a product or service that allows potential consumers to experiment with it on a limited basis before making a purchase decision.
Free Sample
A promotional tactic in marketing where customers are given a portion of a product at no cost to stimulate trial or increase awareness.
Snob Effect
The phenomenon where the demand for a certain good increases as the perceived exclusivity or status associated with the good increases, appealing to consumers desiring social distinction.
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