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Joe Buys a Bottle of Coca-Cola

question 58

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Joe buys a bottle of Coca-Cola. When Joe spots a needle inside the bottle, his buddies dare him to drink the coke. After doing so, Joe suffers physical injury as the needle sticks in his throat. Joe sues Coke under section 402A; Coke defends by arguing assumption of risk on Joe's part. Transylvania court, however, has eliminated assumption of risk as a separate defense in product liability cases. Instead, it has a comparative fault statute just like the statute in the Jimenez case in the text. Under that statute, what is the result of Joe's lawsuit and why? Assume that Coke would be liable under section 402A.

Understand the basis and development of cognitive and behavior therapies.
Recognize the assumptions and challenges of behavior therapies.
Identify treatments and their effectiveness for specific disorders.
Comprehend the goals and processes of systematic desensitization.

Definitions:

Supply Chain

The network of all entities involved in producing and delivering a product to the final customer, from raw material sourcing to manufacturing and distribution.

Consumer Value

The perception of what a product or service is worth to a customer versus the possible alternatives.

Vertical Supply Chain

A vertical supply chain integrates multiple stages of production and distribution, managed by a single company, to control supply and costs.

Manufacturer

A company or individual that produces finished goods from raw materials in large quantities through various manufacturing processes.

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