Examlex
Which of the following is the largest unit?
Internal Marketing
The promotion of a company’s objectives, products, and services to its employees, aiming to align customer and employee satisfaction.
Services Marketing
Marketing practices tailored to promote and sell intangible services, as opposed to tangible products.
Service Quality
The assessment of how well a delivered service meets the customer's expectations and the difference between perceived service and expected service.
Dimensions
Refers to the measurable attributes of an object, including height, width, depth, and length.
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