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An advertising agency has developed a new ad for one of the national car manufacturing companies. The agency is interested in testing whether the proportion of favourable responses to the ad is the same between male and female adults. It conducted the test using an alpha level of 0.05. A sample of 100 adults of each gender was used in the study. Each person was asked to view the ad and indicate whether they found the ad to be "pleasing" or not. The samples resulted in 57 males and 47 females that liked the ad.
-The correct value of the test statistic is
Controlling Investment
A significant ownership interest in a company, providing the ability to exercise control over its operations and policies.
Financial Statements
Documents that present an organization's financial activity and condition, including balance sheet, income statement, and cash flow statement.
Related Parties
Parties are considered related if one party has the ability to control or significantly influence the financial and operational decisions of another.
Non-executive Directors
Individuals who sit on a company's board but are not part of the day-to-day management, often providing independent oversight.
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