Sociologists Are Usually Committed to a Particular __________ They Use

question 42

Multiple Choice

Sociologists are usually committed to a particular __________ they use to make sense of the world.

• A) religious ideology
• B) research topic
• C) theoretical tradition
• D) code of ethics

Recognize the strategic use of public relations in promoting corporate events and initiatives.

Distinguish between cause promotions and corporate philanthropy through specific business models.

Differentiate between cause promotions and cause-related marketing, including their effects on corporate social responsibility.

Identify the significance of millennials in cause-related marketing activities.

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Definitions:

Sociocultural Factor

An element that involves the combined influences of societal and cultural aspects on an individual's behaviors and attitudes.

PEST Analysis

A strategic business tool used to identify and analyze the Political, Economic, Social, and Technological factors that could impact an organization.

Offshoring Backlash

Negative public or political reaction to the practice of moving business processes or services to another country to reduce costs.

Franchising

Permission to use another company’s trademarks, patents, copyrights, and expertise according to a strict template setting out the way it does business.