When Nothing Is Said in the Contract About What Quality

question 29

Multiple Choice

When nothing is said in the contract about what quality of goods conform to the contract, the _____ will be put to use.

• A) posting rule
• B) mutual agreement clause
• C) hardship clause
• D) perfect tender rule
• E) mirror image rule

Recognize the importance of attitudes towards buying behavior.

Grasp the sources and methods for collecting primary market data.

Understand the elements of the marketing mix and their relationships.

Identify the bases for market segmentation and their application.

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Definitions:

Ritualistic Respect

The expression of reverence or honor through established, ceremonious practices within a cultural or religious context.

Emics

The locally relevant components of an idea; in cross-cultural psychology, aspects of a phenomenon that are specific to a particular culture.

Etics

The universal components of an idea; in cross-cultural psychology, aspects of a phenomenon that all cultures have in common.

Individualisms

Individualism is a social theory favoring freedom of action for individuals over collective or state control.