Many Retailers Mine the Databases Provided by Checkout Scanners to Identify

question 53

Multiple Choice

Many retailers mine the databases provided by checkout scanners to identify coinciding purchases or relationships between products purchased and other retail shopping information.This type of analysis is referred to as:

• A)neural networking
• B)scandowns
• C)database marketing
• D)market-basket analysis

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Definitions:

Simple, Direct Language

A clear and straightforward way of communicating that avoids complex vocabulary or concepts.

Nonverbal Communication

The transmission of messages or signals through a non-linguistic means, such as body language, facial expressions, and gestures.

Grimacing

A facial expression often associated with pain, disgust, or discomfort, characterized by a contortion of the face.

"I Feel Fine"

A common expression indicating the speaker perceives themselves to be in good health or without problems.