If 35 Percent of TV Viewers Recalled Seeing an Ad

question 70

Multiple Choice

If 35 percent of TV viewers recalled seeing an ad for a Toyota Prius on a particular television program based on a sample of 800 viewers, the 95 percent confidence interval for this study would be between approximately _____.

• A) 30 percent and 40 percent
• B) 32 percent and 38 percent
• C) 28 percent and 42 percent
• D) 20 percent and 30 percent

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Definitions:

Severe Anxiety Reaction

A heightened state of overwhelming fear or discomfort, typically with acute physical and psychological symptoms.

Heart Rate

The number of heartbeats per unit of time, usually expressed as beats per minute (bpm).

Panic Disorder

An anxiety disorder characterized by recurrent unexpected panic attacks and fear of future attacks.

Obsessive-Compulsive Disorder

A mental disorder characterized by recurrent, unwanted thoughts (obsessions) and repetitive behaviors (compulsions).