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A ____ keyboard has a mechanical switch that closes when a key is depressed, whereas the____ keyboard uses a change in capacitance to detect a key being depressed and as a result is more expensive.
Direct Competition
Businesses or products that target the same customers and satisfy the same needs.
Lateral Competition
Competition between companies that offer the same or similar goods or services within the same industry.
Sociocultural
The combination of social and cultural factors that affect individual development.
Demographic
Statistical data relating to the population and the particular groups within it, used in marketing, planning, and social studies.
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