While Teaching Strategy at Farrell University,Jessica Developed an Interactive Strategy-Simulation

question 34

Multiple Choice

While teaching strategy at Farrell University,Jessica developed an interactive strategy-simulation game to help her students understand its concepts.She found that they were able to grasp the concept much better from the game rather than from reading books.For two years,Jessica used the game to teach students.Eventually she removed possible glitches and perfected the game.She wanted students at other universities to benefit from the simulation.The result was the launch of Simulate Strategy,Inc.Given that Jessica has a very limited budget,which of the following forms of direct mail will be most appropriate for her to adopt?

• A) Brochure
• B) Direct response advertising
• C) E-mail
• D) Telemarketing

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Definitions:

Gender Gap

The disparity in opportunities, status, attitudes, and conditions between men and women in any given society.

Life Expectancy

The average number of years an individual or population is expected to live, based on statistical averages and influenced by factors such as healthcare, lifestyle, and socio-economic status.

Dangerous Occupation

A job or profession that poses a high risk of harm or injury to the individuals performing it.

Great Depression

A severe worldwide economic downturn that took place during the 1930s, marked by high unemployment, poverty, low prices, and low levels of trade and investment.