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What Is Customer Relationship Management (CRM)? What Are the Different

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What is customer relationship management (CRM)? What are the different strategies of CRM?


Definitions:

Prepaid Insurance

An asset account that represents insurance paid in advance before the coverage period, reflecting future economic benefits.

Work in Process

Inventory that includes goods in manufacturing that are not yet completed; represents a stage between raw materials and finished goods.

Raw Materials

Basic materials used in the manufacturing process that are not yet processed or transformed.

Accounts Payable

The amounts a company owes to suppliers or creditors for products or services bought on credit.

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