In the Goal Step of the Strategic Planning Process,the Key

question 36

Multiple Choice

In the goal step of the strategic planning process,the key is to:

• A) focus on the kind of customers the business wants to deal with.
• B) bring together the decisions that underlie the business plan.
• C) offer state-of-the-art or leading-edge technology.
• D) build a brand reputation through the products or services.

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Definitions:

Unearned Revenue

Income received by an entity for services or products yet to be delivered or performed.

Liabilities

Liabilities or amounts due by a corporation to third parties or people outside the organization.

Accrued Expense

An accounting term referring to expenses that have been incurred but not yet paid, representing liabilities on a company's balance sheet.

Income Taxes

Taxes levied by the government on income generated by businesses and individuals within their jurisdiction.