A Perceptual Map Is

question 68

Multiple Choice

A perceptual map is:

• A) a chart that maps changes in competitors,sales and profits in an industry over time.
• B) a graphic display which positions products according to their scores on important strategic dimensions.
• C) a chart that indicates the changes in the magic number of a business owner.
• D) a graphic display which indicates the various stages of the lifecycle of a product.

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Definitions:

Tertiary Circular Reactions

The stage in infant development, according to Piaget, characterized by the purposeful adaptation of established schemes to new situations.

Mental Representations

Internal cognitive symbols that stand in for objects, events, or concepts, allowing individuals to mentally simulate and think about those entities.

Object Permanence

The understanding that objects continue to exist even when they cannot be seen, heard, or otherwise sensed, a concept developed during infancy.

Cognitive Advancement

The development and improvement in mental processes such as thinking, problem-solving, and decision-making.