Which of the Following Statement Regarding Advertising Is FALSE

question 36

Multiple Choice

Which of the following statement regarding advertising is FALSE?

• A)Advertising consists of messages designed to attract business and are broadcast widely (e.g. ,through print,radio,television,billboards,and pop-up ads on various websites)to an undifferentiated audience.
• B)The advertising guidelines basically prohibit false,misleading,and deceptive messages.
• C)Firms commonly obtain new clients through advertising.
• D)Overall,except for some isolated examples of creative advertising by some firms,the profession has not pursued advertising aggressively.

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Definitions:

Service Delivery

The process of providing services to customers or clients in an efficient, timely, and satisfactory manner.

Theory X

Douglas McGregor’s Theory X and Theory Y framework grew from the human relations movement.

Ethnocentric Attitude

A viewpoint that one's own culture or ethnicity is more important or superior to others, often leading to biases in judgment and behavior.

Systems-Oriented View

An approach that considers the organization as a system composed of interrelated and interdependent parts, focusing on how changes in one part affect the whole.