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Calculate the double integral , where .
Cannibalization Effects
Refers to the reduction in sales volume, revenue, or market share of one product as a result of the introduction of a new product by the same company.
Sunk Costs
Costs that have already been incurred and cannot be recovered, which should not affect future business decisions.
Capital Budgeting
The process used by companies to evaluate and prioritize major investments or projects based on their potential to generate returns over time.
Cannibalization
The situation where a new product eats into the sales of one of the company's existing products, potentially reducing overall sales.
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