I an Index Number Is a Percent That Measures the Change

question 47

Multiple Choice

i. An index number is a percent that measures the change in price, quantity, value, or some other item of interest from one time to another. ii. An index of 239.2 and an index of 86.4 are actually percents.
iii. All indexes have the same base, namely 1982-84, written 1982 - 84 = 100.

• A) (i), (ii), and (iii) are all correct statements.
• B) (i) and (ii) are correct statements but not (iii).
• C) (i) and (iii) are correct statements but not (ii).
• D) (ii) and (iii) are correct statements but not (i).
• E) (i), (ii), and (iii) are all false statements.

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Definitions:

Social Media Activations

Marketing tactics designed to engage and grow a brand's presence on social media platforms.

Reach

The total number of different people or households exposed to an advertisement or a social media post, often expressed as a percentage of the target market.

Frequency

The rate at which something occurs over a particular period of time or in a given sample.

Effectiveness

The degree to which objectives are achieved and the extent to which targeted problems are solved.