A manager at a local bank analyzed the relationship between monthly salary and three independent variables: length of service (measured in months) , gender (0 = female, 1 = male) and job type (0 = clerical, 1 = technical) . The following ANOVA summarizes the regression results: 
The results for the variable gender show that,
Definitions:
Sales Evaluation Criteria
Metrics or standards used to assess the performance of sales activities, including revenue growth, customer acquisition, and profitability.
Target Audience
The target audience consists of a specific group of consumers identified as the intended recipients of marketing messages, based on shared characteristics or behaviors.
Advertising Objectives
Goals that a business aims to achieve through its advertising efforts, such as increasing brand awareness or boosting sales.
Advertising Budget
The amount of money allocated by a business for spending on marketing and promotional activities over a specific period.
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