We Wish to Study the Advertising Expenditures for the 200

question 46

Multiple Choice

We wish to study the advertising expenditures for the 200 largest companies in Canada. Suppose the objective of the study is to determine whether firms with high returns on equity (a measure of profitability) spent more of each sales dollar on advertising than firms with a low return or deficit. To make sure that the sample is a fair representation of the 200 companies, the companies are grouped on percent return on equity What is this type of sampling called?

• A) Simple random
• B) Stratified random
• C) Cluster
• D) Systematic

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Definitions:

Utility's Equipment

The apparatus and devices owned by a utility company, used in the generation, transmission, and distribution of utilities like electricity, gas, and water.

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Financial compensation awarded to a plaintiff, exceeding simple compensation, to punish the defendant for egregious behavior.

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A body of laws that governs nautical issues and private maritime disputes.

Hazardous Waste

Wastes that are dangerous or potentially harmful to public health or the environment.