Which of the Following Is an Example of Reintermediation

question 63

Multiple Choice

Which of the following is an example of reintermediation?

• A) The black Centurian card is issued by invitation only to customers who spend more than $250,000 a year on other American Express cards.
• B) P&G acquires a list of parents-to-be and showers them with samples of Pampers and other baby products to capture a share of their future purchases.
• C) Kambo,a fashion apparel company that deals directly with customers to sell its products,added retailers to its supply chain to cater to its target audience in remote geographic locations.
• D) OakTeak,a furniture manufacturing firm,started selling directly to its customers after it experienced a dip in sales due to channel conflicts between retailers.
• E) Dunkin' Donuts expanded its menu beyond breakfasts by adding hearty snacks that substitute for meals,consisting of items like Dunkin' Dawgs,hot dogs wrapped in dough.

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Definitions:

Values

Core beliefs or principles that guide an individual's behavior and decision-making process.

Attitude

A psychological tendency expressed by evaluating a particular entity with some degree of favor or disfavor.

Volatile Relationships

Relationships characterized by rapid, unpredictable changes in sentiment, potentially leading to conflicts or instability.

Family Relationships

The connections, both biological and emotional, among members of a family unit.