Examlex
A vehicle that weighs 4000 N on the surface of the Earth is travelling in outer space at a speed of 200 m/s.The smallest constant force that must be applied to stop it in 20 seconds is
Evaluation Stage
Part of the consumer decision process where alternatives are appraised and weighed before making a final purchasing decision.
Hierarchy of Effects
A model that outlines the sequential stages a consumer goes through in the process from unawareness of a brand to purchase decision, including awareness, interest, desire, and action.
Adoption
The acceptance and integration of new ideas, technologies, or products into regular use by consumers or within an organization.
Awareness
The state or level of consciousness where one is informed or cognizant of something, such as a brand, issue, or product.
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