Using Publically Available Databases, Information Resellers Create Electronic _______ and Sell

question 37

Short Answer

Using publically available databases, information resellers create electronic _______ and sell them to direct marketers, fundraisers, and others.

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Definitions:

Statistical Significance

Indicates whether the results of a study are likely to be due to chance or are actually significant in terms of supporting a hypothesized effect.

T Value

A statistic calculated in hypothesis testing used to compare the observed difference between two means relative to the variability of the data.

Z-Test

A statistical test used to determine if there is a significant difference between sample and population means.

Population's Standard Deviation

A measure of the dispersion or variation in a distribution of a population's values, indicating how much individual scores differ from the population mean.