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Power, prestige, security, and similar noneconomic criteria have no role in business purchase decisions.
Satisfier Factors
Elements of a job or environment that increase employee satisfaction and motivation, based on Herzberg's Motivation-Hygiene Theory.
Frustration-Regression Principle
The principle that an already satisfied need can become reactivated when a higher-level need is blocked.
ERG Theory
A theory of human motivation proposed by Clayton Alderfer that categorizes human needs into three primary groups: Existence, Relatedness, and Growth.
Reactivated Need
A previously satisfied need that becomes active or relevant again due to changing circumstances or stimuli.
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