_____ Continue to Buy the Same Brand Though They Do

question 78

Multiple Choice

_____ continue to buy the same brand though they do not have an emotional attachment to it.

• A) Repeat purchasers
• B) Brand loyals
• C) Committed customers
• D) Satisfied buyers
• E) Referred buyers

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Definitions:

Rigid

Characterized by inflexibility or the inability to adapt to new situations, often leading to inefficiency or failure in changing environments.

Unwieldy

Difficult to handle, control, or manage due to size, complexity, or awkwardness.

Mechanistic Structures

Organizational structures characterized by rigid hierarchies, strict rules, and centralized decision-making, typical in stable environments.

Organic Structures

Flexible and adaptive organizational structures that are characterized by decentralized authority, low levels of formalization, and high levels of horizontal communication.