Jim Is Trying to Determine the Level of His Store's

question 51

Multiple Choice

Jim is trying to determine the level of his store's attraction by using the square footage as a measure of breadth of merchandise and the distance to the store from different geographic areas. Which model is he using?

• A) retail multiattribute model
• B) retail gravitation model
• C) retail attribution model
• D) retail geographic model
• E) retail distribution model

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Definitions:

B2B Commerce

Business-to-Business commerce, wherein transactions are conducted between companies rather than between companies and consumers.

Bookmark Feature

A functionality that allows users to mark specific points or pages in digital documents or web browsers for quick access in the future.

Internet-Connected Computer

A computer that is capable of sending and receiving data through internet networks, enabling access to the worldwide web and other online services.

M-Commerce

Mobile commerce, the buying and selling of goods and services through wireless handheld devices like smartphones and tablets.