Explain What Is Meant by the Term "Problem Recognition

question 22

Essay

Explain what is meant by the term "problem recognition."

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Definitions:

Early Adopters

Individuals or businesses who start using a new product, service, or technology soon after it is launched, before the majority of the population does.

Laggards

Consumers who like to avoid change and rely on traditional products until they are no longer available.

Trialability

The extent to which a product can be tested or used on a limited basis before making a purchase decision.

Diffusion

is the process through which an innovation is communicated through certain channels over time among the members of a social system, typically illustrating how new products, ideas, or practices spread within a population.