Which Type of Appeal Attempts to Build a Personality for the Product

question 68

Multiple Choice

Which type of appeal attempts to build a personality for the product or create an image of the product user?

• A) humorous appeal
• B) utilitarian appeal
• C) value-expressive appeal
• D) hedonic appeal
• E) emotional appeal

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Definitions:

Draft

An initial version of a document or plan that is subject to revision or editing.

Conclusions

the final part of something, typically a document or an event, where the main points are summarized or the outcome is revealed.

Recommendations

Suggestions or advice given based on analysis or experience, intended to guide decisions or actions.

Unique Perspective

An individual or distinct viewpoint that sets one apart from others.