Advertisements or Sales Messages in Which Only One Point of View

question 100

Multiple Choice

Advertisements or sales messages in which only one point of view is expressed are referred to as _____.

• A) biased messages
• B) one-sided messages
• C) two-sided messages
• D) utilitarian appeals
• E) noncomparative ads

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Definitions:

Benefits

Advantages or payments provided to employees in addition to their regular salaries, such as health insurance, pension plans, and paid vacation.

Costs

The amounts of money required for the production of goods or services, or the operation of a company or organization.

Formulate HR Policy

The process of developing guidelines and regulations for managing an organization’s human resources.

Decertified

The process by which a labor union loses its official status as the representative of employees in a workplace or organization.