Julie and Bart Are Both in Their Late 20s and Recently

question 26

Multiple Choice

Julie and Bart are both in their late 20s and recently married. They have no children and are learning how to make joint decisions. Recent purchase/service decisions were related to household furnishings, a washer and dryer, and insurance coverage. Which stage of the household life cycle are they experiencing?

• A) young married
• B) full nest
• C) empty nest
• D) introduction
• E) growth

Describe the nature-nurture controversy in relation to prosocial behavior.

Recognize the effects of biological and social factors on the predisposition toward prosocial behavior.

Explain the impact of societal norms and personal costs on helping behavior.

Analyze the role of empathy in motivating helping behavior.

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Definitions:

Marketing Channel

A path or route through which goods or services flow from the producer to the consumer.

Channel Functions

Activities that enable the transfer of goods from the producer to the consumer, including physical distribution, financing, and information sharing.

Perishability

A characteristic of services indicating that they cannot be stored for future use and their value vanishes if not consumed within a particular period.

Service Capacity

The maximum output or amount of service that can be provided by a business in a given period.