Which One of the Four Segments of World Citizens Feels

question 16

Multiple Choice

Which one of the four segments of world citizens feels positively about international brands, values their symbolic aspects, and is less concerned about corporate responsibility?

• A) global citizens
• B) global dreamers
• C) antiglobals
• D) global agnostics
• E) global trendsetters

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Definitions:

Falsifiability

A principle stating that for a hypothesis to be scientifically valid, it must be possible to conceive an observation or an argument which could negate it.

Intuition

The ability to understand or know something immediately, based on feelings rather than facts.

Cognitive Biases

Systematic patterns of deviation from norm or rationality in judgment, whereby inferences about other people and situations may be drawn in an illogical fashion.

Motivational Biases

Distortions in perception or judgment caused by personal desires, needs, or emotions rather than evidence or reason.