Consumers Who Do Not Complain Directly to the Firm but Tell

question 49

Multiple Choice

Consumers who do not complain directly to the firm but tell others of their dissatisfaction:

• A) should be ignored by the firm as it is expensive to deal with them and the benefits are not clear.
• B) do so because they prefer to help others rather than get compensation for themselves.
• C) in reality seek compensation for themselves.
• D) can cause a lot of harm to the reputation of a firm.

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Definitions:

Work Results

The outcome or output generated by an employee's efforts or a team's efforts towards assigned tasks.

ESOP Stock Awards

Refers to stock options or shares allotted to employees as part of an Employee Stock Ownership Plan, acting as an incentive and investment in the company's success.

Employee Owners

Workers who have a stake in the company they work for, typically through stock ownership or share options.

Stock Price

The current price at which a share of a company's stock is trading on the financial markets.