How Can Physical Surroundings Affect Consumer Behaviour

question 17

Essay

How can physical surroundings affect consumer behaviour?

Apply Carol Dweck's theories on mindset and how praise and criticism can affect children's development.

Identify and differentiate between stimulus motives and their role in behavior.

Explain the role of arousal in motivation and behavior, including the Yerkes-Dodson Law.

Understand the concept of the need for achievement and its influences on personal and professional choices.

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Definitions:

Sensory Perceptual Alterations

Changes or disturbances in the way an individual perceives sensory inputs, which can be a symptom of various neurological or psychological conditions.

Circadian Rhythms

Natural, internal processes that regulate the sleep-wake cycle and repeat roughly every 24 hours.

Major Depressive Disorder

A psychiatric disorder characterized by a persistent feeling of sadness or a lack of interest in external stimuli.

Neurotransmitters

Chemical messengers that transmit signals across a chemical synapse, from one neuron (nerve cell) to another target neuron, muscle cell, or gland cell.