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How may role parameters within a group influence consumer behaviour?
President
The elected head of a republican state or country.
Treasury Bills
Short-term government securities with maturities of one year or less, sold at a discount from their face value.
Market Rate
The prevailing interest rate available in the marketplace for loans or investments, often used as a reference for setting the rates on loans.
Government Securities
Financial instruments issued by the government to finance its expenditures, offering a return in the form of interest payments to investors.
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