Which of the Following Is Important for the Successful Use

question 53

Multiple Choice

Which of the following is important for the successful use of humour to affect attitudes?

• A) Do not identify the brand until the end of the message.
• B) Use subtle humour.
• C) Do not make fun of potential users.
• D) Use subtle humour and do not make fun of potential users.

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Definitions:

Unemployment

The situation in which individuals who are capable of working and are looking for a job are unable to find employment.

Federal Debt

A stock variable that measures the net accumulation of annual federal deficits.

Stock Variable

A measure of a quantity at a particular point in time, contrasting with flow variables, which are measured over a period of time.

Federal Deficits

The amount by which government spending exceeds revenue over a period, usually a fiscal year.