Which Is Not an Element of the Marketing Mix

question 15

Multiple Choice

Which is not an element of the marketing mix?

• A) product
• B) people
• C) place
• D) price

---

Definitions:

Joint Selling

The practice where two or more entities join together to sell their products or services, often to increase market reach or share costs.

Marketing Expenses

Costs associated with promoting a company's products or services, including advertising, promotional materials, and other activities aimed at increasing sales.

Allocating

The process of assigning or distributing resources, costs, or revenues among various accounts, departments, or entities based on specific criteria or formulas.

75% Threshold

Often refers to a specified level of ownership, control, or approval, commonly indicating the portion of voting rights required to pass certain resolutions or to meet regulatory requirements.