Positioning

question 4

Multiple Choice

Positioning:

• A) can be based only on real product advantages.
• B) is the same as repositioning.
• C) is the way a product compares to its competitors, as perceived by consumers.
• D) is generally limited to observable behaviour.

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Definitions:

Commission Payment Plans

Compensation schemes based primarily on performance, where payments are made to salespersons or agents as a percentage of the sales they generate or complete.

Total Commission

The cumulative amount of fees or charges paid for services, typically in sales or financial transactions.

Commission Payment Plans

A method of remuneration where employees or agents are paid based on the sales they generate, usually as a percentage of the sale price.

Monthly Salary

Regular payment from an employer to an employee, typically spread over a month, for performing agreed-upon professional tasks.