[Solved] In addition to the role of both informational and normative conformity pressures, participants in Stanley Milgram's obedience experiments administered escalating shocks to a confederate learner because they __________. A) became trapped in conflicting norm demands B) failed to take the perspective of the experimenter C) ignored social norms once they entered the experimental setting D) were motivated to reduce the ambiguity of this distressing situation Intangible: Non-physical assets that have value, such as intellectual property, goodwill, and patents. Invisible: Refers to something not visible to the naked eye or not immediately noticeable. Contemplation: The act of considering or thinking about something with the possibility of taking action. Recognized: Given official status or identified as having met certain criteria or standards.