In One Study on Picture Memory, Researchers Showed Participants Pictures

question 19

Multiple Choice

In one study on picture memory, researchers showed participants pictures of typical scenes, such as a bedroom. In the typical scene were some unexpected objects (e.g., a washing machine) . During the test, participants were shown the same scene, with a few changes. Results from this study indicate that:

• A) participants rarely notice any changes in the scene
• B) only changes to the largest objects (the bed) were noticed
• C) changes to the unexpected objects were often noticed
• D) changes to the typical objects were noticed

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Definitions:

Brand's Identity

Represents how a brand portrays itself and wants to be perceived by its audience, encompassing its values, personality, and visual symbols.

Cultural

Relating to the ideas, customs, and social behavior of a society or a specific group of people.

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Relational

refers to dynamics or processes concerning the ways in which two or more entities relate or connect to each other.