Mex,a Restaurant,makes All Its Menu Items from Scratch and Uses

question 53

Multiple Choice

Mex,a restaurant,makes all its menu items from scratch and uses authentic Mexican herbs in its dishes.As a result of its focus on using specialty ingredients,prices are 75% higher than its competitors.Mex knows that_____.

• A)the higher the price,the better its perceived quality
• B)people always pay more for items that are unfamiliar to them
• C)people think that the competitor's food is priced too low
• D)experience has taught consumers to ignore prices

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Definitions:

School-Age Children

Children who are in the age range of attending primary or elementary education, usually 5 to 12 years old.

Infant

A very young child, especially one newly or recently born, typically considered to be in the age range from birth to one year.

Adolescent

A developmental stage that marks the transition from childhood to adulthood, typically involving physical, psychological, and social changes.

Seriation

A cognitive ability enabling the organization of objects in a sequence based on a certain criterion, such as size, color, or number.