Complete the Following Using the Terms Listed

question 31

Multiple Choice

Complete the following using the terms listed.
-Coca-Cola,Nike,Google,and American Express are examples of _____.

• A)marketing intermediary
• B)Test marketing
• C)Brand insistence
• D)Product life cycle
• E)brand names
• F)wholesaler
• G)family brand
• H)Brand awareness
• I)Convenience products
• J)product line
• K)wheel of retailing
• L)logistics

---

Definitions:

Emotional Factor

An element that affects feelings, moods, and attitudes, often considered in decision-making processes or in understanding human behavior.

Startling Statement

A surprising or shocking assertion used to capture attention at the beginning of a text or speech.

Quotation

A direct citation from a text or speech, often indicated by quotation marks and used to substantiate a point or provide evidence.

Climate Change

A change in global or regional climate patterns, attributable largely to the increased levels of atmospheric carbon dioxide produced by the use of fossil fuels.