Jim's Car Breaks Down on the Highway

question 34

Multiple Choice

Jim's car breaks down on the highway.He searches for car towing services on his smart phone and calls one for help.This is an example of a(n) _____.

• A)shopping product
• B)specialty product
• C)convenience product
• D)unsought product

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Definitions:

Competition-oriented

An approach or strategy focused on understanding, adapting to, and outperforming competitors in the marketplace.

Price Level

The current average cost of goods and services in an economy or specific market, which can affect purchasing power and economic health.

Approaches

The methods or strategies used in dealing with or accomplishing a task or goal.

Book Selling Market

The economic sector involved in the retail and distribution of books to consumers.