Thomas Is Using Demographic Data Methods for Segmenting a Market

question 118

Multiple Choice

Thomas is using demographic data methods for segmenting a market.He will use all of the following EXCEPT _____.

• A)age
• B)education
• C)location
• D)income

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Definitions:

Additive Strategy

In problem-solving, an approach where solutions are built by sequentially adding components that contribute toward a solution.

Moderation Design

A research approach that examines whether the relationship between two variables changes across levels of a third variable.

Relative Effectiveness

A comparison measure of the impact of different interventions or treatments, assessing which is more effective under certain conditions.

Treatment Manual

A detailed guide used by therapists or practitioners to ensure that an intervention or treatment is applied consistently across patients.