Which of the Following Processes Allows Marketers to Assess Competitive,social,economic,technological,and

question 146

Multiple Choice

Which of the following processes allows marketers to assess competitive,social,economic,technological,and political environments that may impact business,and consequently,marketing decisions?

• A)Environmental scanning
• B)Data mining
• C)Business intelligence
• D)Data warehouse

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Definitions:

Legal Advice

Guidance provided by a licensed legal professional regarding the law or legal issues.

Regulatory Forms

Official documents required by government agencies to ensure compliance with laws and regulations in various industries.

Marketing Expenses

Costs associated with promoting a company's products or services, including advertising, public relations, and event sponsorship, intended to increase brand awareness and drive sales.

Crowdfunding Backers

Individuals who support a crowdfunding project with financial contributions in exchange for rewards or equity.