All of the Following Are Methods of Segmenting the Business

question 61

Multiple Choice

All of the following are methods of segmenting the business market EXCEPT

• A)psychographics.
• B)demographics.
• C)geographic.
• D)end-use.

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Definitions:

Accounts Receivable Period

The average number of days that it takes for a company to collect payment from its customers after a sale has been made.

Cash Cycle

The duration of time it takes a company to convert its investments in inventory back into cash, taking into account the time needed to sell inventory, collect receivables, and pay bills.

Cash Cycle

The duration between the initial investment in inventory and receiving cash from sales of the inventory.

Accounts Payable Period

The average period it takes for a company to pay off its suppliers, calculated by dividing accounts payable by the average daily purchases.