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If people do not always make the same mistakes when forecasting the future, then
Test Screenings
Pre-release viewings of movies or TV shows to a selected audience aimed at gathering feedback to make final adjustments.
Tracking Studies
Research methods used to monitor changes in consumer behavior, brand performance, or market trends over time.
Sneak Preview
An early showing or release of a product or media content to a selected audience before the general public.
Tracking Studies
Research activities designed to monitor changes in variables or trends over time, often used in marketing to follow consumer behavior.
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