What Is the 40-30-20-10 Rule in Retailing

question 47

Multiple Choice

What is the 40-30-20-10 Rule in retailing?

• A)It is a formula for figuring who your best and worst customers are.
• B)It is a formula for calculating the ratio of expenditures on signage,displays,advertising,and interior decorating.
• C)It is an expression of the decline of the value of store space as you move front to back in the store.
• D)It is the percentage of customers who move straight into a store,go right,go left,and leave before fully entering.

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Definitions:

Cause And Effect

A relationship where one event (the cause) makes another event happen (the effect).

Conclusions

Statements or judgments that are formed after considering the relevant facts or evidence.

Confounded Variables

External factors in an experiment that might affect the outcome, making it difficult to determine if the results are due to the independent variable being tested.

Independent Variables

Factors in an experiment that are manipulated or changed by the researcher to observe their effects on the dependent variables.